What Next After Cookies: Answers from Ad Ops

Publishers are starting to get used to the idea that cookies will eventually become extinct and first-party data or identifiers will have to fill in the gaps. However, the search for the right approach to counteract the setback that the deprecation of third-party cookies will cause is still on.

In this webinar, Rob Beeler, Chairman of AdMonsters, will share his expertise on the value that ad ops can bring in for publishers at this time, along with other approaches to keep business going in the post-cookie world.

(This webinar was live hosted on May 28 2020)