In working with 300+ publishers and optimizing over 4B ad impressions every month, it puts us in a unique position to understand the factors that affect ad revenue. User experience impacts how visitors feel about your website and how much time they spend on it.
How to improve 'time on site'
Page layout best practices
Word length & user engagement
UX mistakes publishers make
More tips & tricks
Christian Baer, Director of Sales, North America, AdPushup
Christian has on-boarded some of the world's top web publishers for several ad-tech giants; including Opera Mediaworks, Mobile Theory, and Technorati Media. Christian has extensive knowledge in publisher development and monetization strategy and has over ten years’ experience in the online advertising industry including managing teams as a VP of Supply and or Director of Publisher Development.
AdPushup is a revenue optimization platform that helps publishers increase their ad revenue using ad layout optimization, header bidding, innovative ad formats, ad mediation, adblock recovery, and accelerated mobile pages. We are a Microsoft funded startup and the winner of NASSCOM EMERGE 50 award.