--- title: Decoding GA4 & SEO Best Practices For Publishers description: Decoding GA4 & SEO Best Practices For Publishers --- [![image (16)](https://resources.adpushup.com/hs-fs/hubfs/image%20(16).png?width=150&name=image%20(16).png)](https://www.adpushup.com/) - Products - [Ad Layout Optimization](https://www.adpushup.com/ad-layout-optimization/) - [Ad Mediation](https://www.adpushup.com/ad-mediation/) - [Adblock Recovery](https://www.adpushup.com/adblock-recovery/) - [AMP Ads](https://www.adpushup.com/amp-ads/) - [Innovative Ad Formats](https://www.adpushup.com/innovative-ad-formats/) - [Header Bidding](https://www.adpushup.com/header-bidding/) - [FirstAudience](https://www.adpushup.com/firstaudience/) - [FrameRate](https://www.adpushup.com/framerate/) - [Glimpse](https://www.adpushup.com/glimpse/) - [Glimpse for Ads](https://www.adpushup.com/glimpse-for-ads/) - Solutions - [AdSense Publishers](https://www.adpushup.com/for-adsense-publishers/) - [Independent Publishers](https://www.adpushup.com/solutions-for-independent-publishers/) - [Enterprise Media](https://www.adpushup.com/solutions-for-enterprise-publishers/) - [Pricing](https://www.adpushup.com/pricing/) - Resources - [AdPushup Blog](https://www.adpushup.com/blog/) - [AdPushup Events](https://www.adpushup.com/adpushup-events/) - [Webinars](https://www.adpushup.com/webinars/) - [Podcast](https://www.adpushup.com/podcast/) - [Case Studies](https://www.adpushup.com/case-studies/) - [Content Library](https://www.adpushup.com/content-library/) - [Ad Format Gallery](https://www.adpushup.com/ad-format-gallery/) - [FAQ's](https://www.adpushup.com/frequently-asked-questions/) - About - [Company](https://www.adpushup.com/company/) - [Press Mentions](https://www.adpushup.com/press-mentions/) - [Integrations](https://www.adpushup.com/integrations/) - [Team](https://www.adpushup.com/team/) - [Careers](https://www.adpushup.com/careers/) - [Contact](https://www.adpushup.com/contact/) - [Request Demo](https://www.adpushup.com/publisher/get-started/?utm_campaign=Inbound&utm_source=Website&utm_medium=Navbar) - [Log In](https://console.adpushup.com/login) - Product - [Ad Layout Optimization](https://www.adpushup.com/ad-layout-optimization/) - [Ad Mediation](https://www.adpushup.com/ad-mediation/) - [Adblock Recovery](https://www.adpushup.com/adblock-recovery/) - [AMP Ads](https://www.adpushup.com/amp-ads/) - [Innovative Ad Formats](https://www.adpushup.com/innovative-ad-formats/) - [Header Bidding](https://www.adpushup.com/header-bidding/) - [FirstAudience](https://www.adpushup.com/firstaudience/) - [FrameRate](https://www.adpushup.com/framerate/) - [Glimpse](https://www.adpushup.com/glimpse/) - [Glimpse for Ads](https://www.adpushup.com/glimpse-for-ads/) - Solutions - [AdSense Publishers](https://www.adpushup.com/for-adsense-publishers/) - [Independent Publishers](https://www.adpushup.com/solutions-for-independent-publishers/) - [Enterprise Media](https://www.adpushup.com/solutions-for-enterprise-publishers/) - [Pricing](https://www.adpushup.com/pricing/) - Resources - [AdPushup Blog](http://adpushup.com/blog) - [AdPushup Events](https://www.adpushup.com/adpushup-events/) - [Webinars](https://www.adpushup.com/webinars/) - [Podcast](https://www.adpushup.com/podcast/) - [Case Studies](https://www.adpushup.com/case-studies/) - [Content Library](https://www.adpushup.com/content-library/) - [Ad Format Gallery](https://www.adpushup.com/ad-format-gallery/) - [FAQ's](https://www.adpushup.com/frequently-asked-questions/) - About - [Company](https://www.adpushup.com/company/) - [Press Mentions](https://www.adpushup.com/press-mentions/) - [Integrations](https://www.adpushup.com/integrations/) - [Team](https://www.adpushup.com/team/) - [Careers](https://www.adpushup.com/careers/) - [Contact](https://www.adpushup.com/contact/) - [Request Demo](https://www.adpushup.com/publisher/get-started/?utm_campaign=Inbound&utm_source=Website&utm_medium=Navbar) - [Login](https://console.adpushup.com/login) # Decoding GA4 & SEO Best Practices For Publishers Wednesday, 20th March @ 1:30 PM IST| 4 PM Singapore time ## Webinar Overview: Join us for an exclusive webinar with Vahe Arabian, Founder of State of Digital Publishing, as we explore the intricacies of GA4 and SEO along with their specific implications for publishers.  Whether you're a seasoned publisher or just starting out, gain actionable insights that will reshape your approach to content, audience acquisition & engagement, and audience measurement. Mark your calendars for 20th March and grab this opportunity to learn how to grow your website and interact with industry experts and fellow publishers. Secure your spot now by clicking the 'REGISTER NOW' button below. [Register Now](https://share.hsforms.com/1Xl_BGczSQPqrCBs8K3b78A3j2oa) ## The Panel ## ![PHOTO-2024-03-06-15-22-53-1](https://resources.adpushup.com/hs-fs/hubfs/PHOTO-2024-03-06-15-22-53-1.jpg?width=142&height=126&name=PHOTO-2024-03-06-15-22-53-1.jpg) Vahe Arabian, **Founder, State of Digital Publishing**   **![image (18)-1](https://resources.adpushup.com/hs-fs/hubfs/image%20(18)-1.png?width=138&height=148&name=image%20(18)-1.png)** Shashank Mudgal, Associate Director- Publisher Development, AdPushup   # Key Insights You Can Expect: Content Optimization for Growth: Uncover the art of creating content that resonates with your target audience and drives growth. Strategic Audience Engagement: Learn how to build and sustain an engaged audience that translates into increased  revenue.   Data-Driven Decision-Making: Harness the power of GA4 to make informed decisions based on robust audience data intelligence. ### About AdPushup AdPushup is a revenue optimization platform that helps publishers increase their ad revenue using ad layout optimization, header bidding, innovative ad formats, ad mediation, adblock recovery, and accelerated mobile pages. We are a Microsoft funded startup and the winner of NASSCOM EMERGE 50 award. © 2022 Zelto Inc. All rights reserved. ### Product - [Optimization](https://www.adpushup.com/ad-layout-optimization/) - [Header Bidding](https://www.adpushup.com/header-bidding/) - [Innovative Ad Formats](https://www.adpushup.com/innovative-ad-formats/) - [Ad Mediation](https://www.adpushup.com/ad-mediation/) - [AdBlock Recovery](https://www.adpushup.com/adblock-recovery/) ### Company - [About](https://www.adpushup.com/company/) - [Careers](https://www.adpushup.com/careers/) - [FAQs](https://www.adpushup.com/frequently-asked-questions/) - [Privacy Policy](https://www.adpushup.com/privacy-policy/) - [ToS](https://www.adpushup.com/terms-of-service/) - [Contact](https://www.adpushup.com/contact/) ### Get Started Ready to try our revenue optimization platform? - [Request Demo](https://www.adpushup.com/publisher/get-started/?utm_campaign=Inbound&utm_source=Website&utm_medium=footer) - [Contact](https://www.adpushup.com/contact/)